Brilliant making off picture from the photoshoot we mentioned you we were organizing with
Patricia Rezai for Des Moines
winter collection, shoot in nearly every floor of our hq, from basements to bedrooms. We got together with
Nikola Vasakova and
Scarlett Valentine one early morning, we brewed some coffee, played some
Abe Vigoda and just started shooting lots of clothes from our current collection like this ones...
We like how nice clothes look in hangers, specially if you follow the retail rule of the finger separation, but we like clothes on people even more. Let me tell you, spotting people on your clothes...it never gets old! Sometimes we spot them in our flagship store....
...sometimes we spot them on
facebook, like this one
....and sometimes it just happens that you see your clothes on
gossip magazines, like this cute texan girl we saw wearing Des Moines...
haha, yes if you follow our
facebook you already know Beyonce, yes THE Beyonce, probably THE biggest artist on earth...to be honest, just where do you start to enumerate all that she is done...who doesn't like at least seven thousand songs from Beyonce... well, SHE was spotted wearing our classic balloon dress, one limited edition we did in 2008 in fact, and actually, I very humbly sewed the buttons on it myself by hand, exciting! We always define our clothes as timeless and well, if Beyonce keeps her Des Moines in her wardrobe for 4 years and still wears it, it kinda makes us the winners of timeless clothing! we have a small archive with some of our favourite pieces and we happen to find the one beyonce is wearing. Note that couldn't be bothered to sew the buttons on that one.
And due to the success our clothes have in Japan with Itochu, hundreds more garments have been sent and new lines have been added. You can shop for them at
5-1 Kita-Aoyama Nichome, Tokyo, Japan. Arigato!
