boyfriend material!

Partyline!

 

 

 Well, what can we say....we quite fancy girls with jumpers, girls in Des Moines jumpers specifically....that's all....how tumblr of us....well actually if you like us when we are a bit more chatty, we could just mention we launched a 2nd floor at The Lazy Ones a few weeks ago...it looks smashing!

 Also we have created a new capsule collection (jersey dresses, bodies, leggings, accessories...) to go with the minimal look of our new floor at our flagship store in Shoreditch, where, maybe, when you visit us we will be playing girls with...glasses.....ok, apols for the terrible joke but our brain is a bit of a porridge from getting together our latest japanese order...

...seriously, when are they gonna have enough of us over there, jeez?.....haha, of course we are joking, we LOVE that you can buy Des Moines in central Tokyo, as well as NYC and of course London!

kindness!

 It's the end of the year! we thought rather than putting together a collage of the best of the past 12 months (btw amazing year! record sales year!) we'll share some new instagram pics with you. A bit like that vice pictures issue they do every summer but for xmas. And next year it's gonna be...olimpic! we are putting together a capsule collection of bags, producing our new spring collection for Japan and expanding our shop in Shoreditch among lots of other things that we don't even know about yet .... Enjoy the holidays!

Turns!

 

Mosaic! aztec! tribal! we are really digging it right now...actually we are figuratively digging these graphic styles AND literally digging, as we are expanding The Lazy Ones, our shop in Shoreditch, to 2 floors! double the fun AND double the clothes.

isn't it cute? it's our live/work space..we can't wait to show you how our new floor has turned out. A few backstage pics for your pleasure from our twitter....plumber-chic is really taking off, you know?

Currently such a contrast between our dusty mornings in the basement and the glamourous afternoons in the shop with beautiful customers like Meryl Fernandes , that bought our midi black lace to wear to an event...with photocall!

 Actually, when Nat is not mixing cement she likes to wear black lace too,

this pic (with lace) above was taken by uber cool photographer Kate Cox at The Alibi when Blood Orange played a few months ago, dunno why i didn't post it earlier but it came to my mind when we met with Joanna Apps to see Cant play a secret gig and Dev was a playing with them, how bizarre...although not as bizarre as the moment we were invaded by 30+ people from a tour of east end shops! the tour guide was talking about us while we were inside the shop, she said we are obssesed by vintage haberdashery...oh dear!

worriedaboutsatan!

Official pics from our Des Moines a/w 11 campaign, so proud of everyone's work! it's cute but not cheesy, fresh and arti at the same time. October Love Song would be the perfect track for it!

This week we were on WhoWhatWear  featured on an article about best of sheer black, brilliant, we retweeted that all afternoon actually. ALSO you can now see us talking about our hardcore addictions on Stylelikeu.com, click here if you can't see the vid below or simply admire this casual screen captures. Also our website had a makeover! www.thelazyones.com go check it out!

Addictions: London 1 from StyleLikeU on Vimeo.

And we have just remembered that about the same time as Lily Mandelbaum came to film us, Yvan Facehunter came to the park with us to walk our dog Jules, and that's his pic of us. You know, Yvan actually doesn't like dogs very much although he did quite a good job hiding it, so to take the guy out of his misery, we suggested we leave the dog home and go to the Albion for breakfast, cos you know, that's where you take your friends with french accent for a snack in Shoreditch. Bliss!

ring the alarm!

Brilliant making off picture from the photoshoot we mentioned you we were organizing with Patricia Rezai for Des Moines winter collection, shoot in nearly every floor of our hq, from basements to bedrooms. We got together with Nikola Vasakova and Scarlett Valentine one early morning, we brewed some coffee, played some Abe Vigoda and just started shooting lots of clothes from our current collection like this ones...

We like how nice clothes look in hangers, specially if you follow the retail rule of the finger separation, but we like clothes on people even more. Let me tell you, spotting people on your clothes...it never gets old! Sometimes we spot them in our flagship store....

...sometimes we spot them on facebook, like this one....

and sometimes it just happens that you see your clothes on gossip magazines, like this cute texan girl we saw wearing Des Moines...

haha, yes if you follow our facebook you already know Beyonce, yes THE Beyonce, probably THE biggest artist on earth...to be honest, just where do you start to enumerate all that she is done...who doesn't like at least seven thousand songs from Beyonce... well, SHE was spotted wearing our classic balloon dress, one limited edition we did in 2008 in fact, and actually, I very humbly sewed the buttons on it myself by hand, exciting! We always define our clothes as timeless and well, if Beyonce keeps her Des Moines in her wardrobe for 4 years and still wears it, it kinda makes us the winners of timeless clothing! we have a small archive with some of our favourite pieces and we happen to find the one beyonce is wearing. Note that couldn't be bothered to sew the buttons on that one.

And due to the success our clothes have in Japan with Itochu, hundreds more garments have been sent and new lines have been added. You can shop for them at  5-1 Kita-Aoyama Nichome, Tokyo, Japan. Arigato!